Privacy Policy

Effective Date: July 6, 2026

AIWorthy is a research and market intelligence business operated by Heather Harreld, based in Apex, North Carolina. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your personal information.

By using this website or subscribing to any AIWorthy research product, you agree to the practices described in this policy.

1. Information We Collect

We collect information you provide directly to us when you:

  • Submit a form on this website (including your name, business email address, company name, industry, job role, and any optional fields you choose to complete).
  • Subscribe to the Triangle AI Visibility Index or any other AIWorthy research product.
  • Contact us by email or through any contact form.
  • Purchase a paid product or service.

We also collect limited technical information automatically when you visit our website, including your IP address, browser type, pages visited, and time spent on pages. This data is collected through Google Analytics 4 (GA4) and is used in aggregate to understand how our content is used. We do not use this data to identify individual visitors.

2. How We Use Your Information

We use the information we collect to:

  • Deliver research reports, snapshots, and other products you have requested or subscribed to.
  • Send you email communications related to your subscription, including monthly report delivery and updates.
  • Process payments for paid products and services.
  • Respond to your questions and requests.
  • Understand how our website and products are used, in aggregate and anonymized form.

We do not sell, rent, or share your personal information with third parties for their marketing purposes. We do not use your information to make automated decisions about you.

3. Email Communications

If you subscribe to the Triangle AI Visibility Index, request a free AI Visibility Snapshot, or otherwise opt in to email communications, we will send you research-related emails using MailerLite. You can unsubscribe from any email at any time by clicking the unsubscribe link in the footer of any email we send.

We authenticate our sending domain with SPF, DKIM, and DMARC records. We do not send unsolicited email.

4. Payment Processing

Payment processing for all paid AIWorthy products is handled by Stripe, Inc. When you make a purchase, your payment information is entered directly into Stripe's secure payment interface. AIWorthy does not store, process, or have access to your credit card number or other payment credentials.

Stripe's privacy policy is available at stripe.com/privacy.

5. Research Data and Panel Companies

AIWorthy's Triangle AI Visibility Index includes observational data about named companies in the Research Triangle region of North Carolina. This data is derived from AI platform responses to standardized research prompts. It describes how AI platforms respond to queries about these companies — it is not personal data about individuals.

If you believe information about your company in our research contains a factual error, please see our Corrections & Disputes Policy at aiworthy.ai/corrections.

6. Cookies and Tracking

This website uses Google Analytics 4 to collect anonymized data about site usage. GA4 uses cookies to distinguish visitors. You can opt out of GA4 tracking by using the Google Analytics Opt-out Browser Add-on or by adjusting your browser's cookie settings.

We do not use advertising cookies, retargeting pixels, or third-party tracking for marketing purposes.

7. Data Retention

We retain your email address and associated profile information for as long as you are subscribed to AIWorthy communications. If you unsubscribe, your contact record is deleted from our active marketing list within 30 days. We may retain transactional records (purchase history) for up to seven years for accounting and tax purposes.

8. Your Rights

You have the right to:

  • Request a copy of the information we hold about you.
  • Request correction of any inaccurate information.
  • Request deletion of your personal information from our systems.
  • Withdraw consent for email communications at any time by unsubscribing.

To exercise any of these rights, contact us at hharreld@aiworthy.ai. We will respond within 30 days.

9. Children's Privacy

AIWorthy's products and services are directed at business professionals and are not intended for individuals under 18 years of age. We do not knowingly collect personal information from minors.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. We encourage you to review this policy periodically. Continued use of AIWorthy products after a policy update constitutes acceptance of the revised policy.

11. Contact

Questions about this Privacy Policy should be directed to: hharreld@aiworthy.ai